Hi there, I believe in the overlap of strategy and creativity so that brands can create something people remember. And this is done with a good mix of listening and empathy to unlock insights, delivered through simple and provocative thinking. 

I have more than 15 years of planning experience, working in agencies such as BBDO and Wieden+Kennedy, in São Paulo, and Leo Burnett Dubai, before joining Havas Middle East as a Strategy Director where I’m currently working since 2023, based in the UAE. 

With multicultural experience across markets in Latin America and MENA region, I have helped to create work and grow brands across a range of industries, such as Nike, Corona, Virgin Mobile, adidas, Omantel, Audi, GMC and Motorola, with projects recognized in regional and global awards like Cannes Lions, Effie, D&AD, LIA, El Ojo de Iberoamerica and Sao Paulo Creative Club.

If you are up for a chat, let’s connect on Linkedin or drop me a line on brunoaraldi@gmail.com, it will be a pleasure.